Formulated first to deliver healthy hair

OGX formulas are now enhanced with Lipi Pro Shield™ Technology

  • Powered to deliver 2X MORE lipid & protein protection**​
  • Designed to maintain the hair’s essential nutrients necessary for hair health​
  • For healthy hair in 1 wash, protect against damage, strengthen, and add shine

**vs. non-conditioning shampoo, with continuous use

Discover the new collections

Each collection unlocks essential hair benefits to suit a specific hair need

For healthy hair in just 1 wash

Biotin & Collagen​

Nutrient-infused formula with 72+ hours of volume and body​

Coconut Milk​​

Rich formula moisturizes for immediate softness after first use​​

Argan Oil of Morocco​

A powerful blend that visibly repairs damage after first use​

Shop our new products


Our proprietary Lipi Pro Shield™ Technology helps prevent and repair damaged hair by delivering 2x more lipid and protein protection, closing hair cuticle, and protecting it from external aggressors delivering smoother, stronger hair in every wash. ​

OGX shampoo and conditioner duos, part of the Lipi Pro Shield™ Technology , have been reformulated, including Renewing + Argan Oil of Morocco, Nourishing + Coconut Milk, and Thick & Full + Biotin & Collagen collections. OGX offers a complete portfolio of high performing shampoo & conditioner duos for the ultimate wash routine, formulated to promote healthy hair by protecting and defending against protein and lipid loss. ​

We think you can’t go wrong with any of them but if you’re looking for some volume in your hair, we think you’ll love our Biotin & Collagen collection. If you’re looking for help with repair, our Argan Oil of Morocco collection is a great choice!